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AI-Powered Full-Funnel ABM and Demand Programs, Built to Scale

Unlock efficient growth through AI-powered targeting, GTM alignment, and scalable execution — all without the overhead of full-time hires.

2024 Marketing Innovator Winner | Account-Based Marketing 

Recognized by the esteemed B2BMarketingExchange and DemandGenReport

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The GTM Gap Most Startups Face

Founder-led sales drive early traction — but they often hit a wall. Messaging becomes inconsistent. Targeting lacks precision. Sales and marketing fall out of sync. Growth slows.

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That’s where fractional leadership and agency support come in. Startups need senior-level expertise to scale — but also need to stay lean. A strategic GTM agency like NextGenABM brings embedded fractional leadership, battle-tested frameworks and execution, and AI-enabled strategy and operationalization to help bridge the gap between founder-led growth and scalable GTM models — all without the cost of a full-time hire.

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What We Do

NextGenABM offers strategic guidance and hands-on marketing execution that help fast growing teams:

 

  • Align GTM teams around one revenue strategy

  • Operationalize AI to scale full-funnel demand gen

  • Build CRM + RevOps infrastructure for GTM scale

  • Run multi-channel campaigns that convert high-intent signals into pipeline

Delivered through:

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  1. Strategic Workshops & Messaging Frameworks

  2. Fractional Marketing Leadership

  3. Executional Support with ABM + GTM Campaigns

Insights to Power Your Next Move💡

Curious how leading B2B teams are using AI and account-based sales and marketing to unlock growth?

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The Insights section is where we share:

  • Practical frameworks and field-tested GTM strategies

  • Real ABM use cases and campaign breakdowns

  • POVs on AI adoption, GTM orchestration, and startup scaling

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Whether you're building your first GTM engine or evolving from founder-led sales, these are the resources to help you move faster — and smarter.

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Snowy Mountain

Why NextGenABM

Founded by Océane Li, a B2B marketing leader with 13+ years of experience scaling revenue at Google Cloud, MapR Data, Shopify Enterprise, and multiple venture-backed startups and scale-ups with 3 exits.

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NextGenABM is a certified partner of Demandbase, Salesloft, and HubSpot — and winner of the 2024 B2B Innovation Award for excellence in AI-driven marketing.

 

What sets us apart:

✅ AI + full-service GTM: Strategy, orchestration, and execution in one place

✅ Data expertise + tech agnostic: We work with the right tools, not just the familiar ones

✅ Operational excellence: Frameworks that scale, processes that stick

✅ Deep B2B SaaS expertise blended with both product-led and sales-led growth strategies

✅ B2C-inspired personalization: Bringing creative and dynamic personalization into B2B

✅ Strong GTM alignment: Integrating sales prospecting and inbound marketing into one motio

 

Our approach: 

✅ Fractional. Strategic marketing leadership without the headcount.

✅ AI-Enabled. Campaigns, content, and routing powered by GTM signal-based intelligence.

✅ Outcome-Driven. Focused on pipeline, alignment, and measurable revenue lift.

✅ Scalable. Engagements that flex with your stage, stack, and growth pace.​

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Based in: SF Bay Area | Serving: Global fast-growing B2B teams (incl. EMEA)​​

Patners

Trusted by Partners

Next Gen ABM Partner with Best-in-Class Technologies for Your Account-Based Revenue Excellence.

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Hubspot Solution Provider Partner

Recognized by Leading Account Based Marketing and Sales Technology Vendors

Demandbase ABM Strategist
6Sense ABM Certified
Hubspot Inbound Certified
Google Ads Professional
Adobe Marketo Engage Champion
Salesloft Certified Admin

Let's Build Your Next Growth Chapter

Next Gen ABM, Inc.

 
Let's grow together

San Francisco Bay Area

United States 

Mail: info@nextgenabm.io

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©2025 Next Gen ABM, Inc. All Rights Reserved.

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